Sunday, March 15, 2020

Sofia Richie Has You Right Where She Wants You

 
 
Our April cover star isn't obsessing over the comments on her bikini-clad Instas, the headlines about her relationship, or the latest rumors about some feud that doesn't actually exist. But she knows you are—and that's the whole idea.
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Sofia Richie Has You Right Where She Wants You
 
It's not polite to stare. Unless you're looking at Sofia Richie, in which case it's necessary. Call it the Instagram effect. Sofia is the embodiment of the can't-look-away, cool-girl algorithm: glowy golden-hour skin × high-fashion athleisure + MTV Cribs–level, you-fancy-huh? backdrops ÷ comments like "Last night 🌹." If you've never scrolled so far back on @SofiaRichie that you find yourself deep into a 2017 trip to Tokyo, ignoring your own 2020 in definitely-not-Tokyo, who even are you?

The IRL Sofia is less glossy, more understated sparkly. But just as relentlessly stare-able. Even when she's in the kitchen of her Hidden Hills home, making herself a matcha ("If I drink coffee, I'll have an anxiety attack"), fresh from a shower in pink FreeCity sweats, pink barrettes anchoring the center part in her still-wet hair. She's also sharper, funnier, and more self-aware than you'd expect, but we'll get to all that after we talk about the house. You need to know about the house.

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